Gisele’s surprise appearance on the Balenciaga runway this September—closing Nicolas Ghesquière’s houndstooth-heavy show—was the talk of Paris. And apparently, her reign at Balenciaga isn’t over yet. Bündchen will front the new Balenciaga campaign, which hits February glossies next month. According to WWD, Steven Meisel shot the ads, which star the Brazilian supe alongside naked-and-face-painted male model Yuri Pleksun (a campaign veteran of Marc Jacobs). Marie-Amelie Sauvé styled and M/M Paris designed the mixed black-and-white and color shots, which make a strong case for what the kids used to scream at rock shows: Punk’s not dead.
Photo: Steven Meisel
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