Eberjey, international lingerie & swimwear brand, is looking for a dynamic PR & Marketing Assistant to facilitate print and digital media efforts from its Miami Headquarters.
Assist the PR & Marketing Manager in daily activities:
Public Relations- Communicate, build and maintain relationships with editors, bloggers, influencers and stylists
- Develop and update press lists
- Facilitate PR requests for product images, samples and trade show marketing requests
- Strategic pitching and placement support on print and digital platforms for product, sample sales, special events
- Track editorial and online press placements daily and communicate news and press clippings across social media platforms and to the corporate office/reps
- Development of PR & Marketing strategy/calendar
- Maintain brand communications and compose written material for retail & specialty stores, events, and press/interviews
- Coordinate special PR-related events such as fashion shows, sample sales, pop-up events, and in-store special events for Eberjey Retail
- Compile weekly activity reports
- Oversee PR & Marketing interns
- Coordinate marketing initiatives, including strategic partnerships and collaborations that drive brand awareness and sales
- Coordinate social media content and calendar across all platforms including: Facebook, Twitter, Instagram, Pinterest, LinkedIn, Yelp, and Google +
- Monitor, engage, and respond to social media questions and comments across all channels
- Report weekly analytics for social media platforms to track progress
- Coordinate social media giveaways and track results monthly
- Outreach to brands for potential partnerships
- Stay current on trends, changes and news for all social media platforms
- Bachelor’s Degree required
- 3+ years of experience in a similar role, ideally spent working for a company/agency focused on women’s fashion or luxury lifestyle
- Strong interpersonal, verbal, organizational and written communication skills
- Proficient in Microsoft Office (Word, Excel, Powerpoint)
- Excellent social media skills
- Experience working with Cision, Photoshop, Google Analytics, Hootsuite
- Candidate should have an understanding of the luxury market and a passion for the fashion, lifestyle and bridal categoriesEmail resume and supporting information to press@eberjey.com.
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