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Thursday, October 08, 2015

Our 'How to Make it in Fashion' Conference is Coming to New York on Oct. 23

Our 'How to Make it in Fashion' Conference is Coming to New York on Oct. 23:

Lauren Indvik, Fashionista's editor-in-chief, interviews panelists Robie Myers, Ariel Foxman and Amy Astley at FashionistaCON 2014 in NYC. 
Lauren Indvik, Fashionista's editor-in-chief, interviews panelists Robie Myers, Ariel Foxman and Amy Astley at FashionistaCON 2014 in NYC. 
Hey East Coasters, Fashionista’s "How to Make It in Fashion" conference is heading back to New York City on Oct. 23.

We'll be setting up shop at Highline Stages in Chelsea, where top stylists, costumers and execs will be on hand to share their stories of how they made it in the industry. Along with a full day of career-focused panels and keynote speakers, we'll also be bringing back our popular mentoring sessions, where you'll get the chance to have a one-on-one conversation with someone who has succeeded in your chosen field. As always, our goal is that you leave the conference with useful advice that'll help you land that internship, job or promotion — and to make some good connections. (We guarantee you won't be disappointed with the swag bag, either.) Click here to see the full schedule and reserve your ticket before they sell out! (Because they always do.) We can't wait to see you there!

We've got to say, this year's speaker line up is better than ever:

KEYNOTE SPEAKERS: 

Bobbi Brown

Bobbi Brown is the founder and CCO of Bobbi Brown Cosmetics in addition to a New York Times best-selling author. Bobbi first arrived on the beauty scene in 1991 with the launch of Bobbi Brown Essentials, and changed the face of makeup with 10 brown-based lipstick shades created to fill a void in the market of simple, flattering and wearable makeup. Furthering her message of confidence, Bobbi is a participant in Michelle Obama's White House Leadership & Mentoring Program for young women. Bobbi's philosophy is simple: "Women want to look and feel like themselves, only prettier and more confident. The secret to beauty is simple – be who you are."

Marissa Webb

Born in Korea and raised in the United States, Marissa Webb has always had an intimate and creative relationship with fashion. Her design aesthetic blends and juxtaposes elements of architecture and nature by mixing highly structured, tailored pieces with whimsical softness and flow. Marissa studied at FIT and flourished at J.Crew, where she remained for over a decade serving in various design roles including Head of Womenswear and Accessories Design. The launch of her eponymous label at the Spring 2013 Mercedes-Benz Fashion Week gave voice to her personality and exemplified her individual style. Marissa has continued to employ a playful feminine elegance with a cool masculine edge in her subsequent collections. Each collection is created to appeal to the woman who appreciates timeless fashion but maintains the confidence to incorporate contrasting and unexpected pieces. In April 2014, Marissa was appointed Creative Director and Executive Vice President of Design at Banana Republic. Consequently, Gap Inc. joined Bedrock Manufacturing as a minority investor in Marissa Webb. As she welcomes her new position at BR, Marissa continues to simultaneously embrace her growing eponymous label.

PANELS: 

HOW WELLNESS BECAME THE ULTIMATE LUXURY

From juice cleanses to athleisure, it's never been chicer to take care of yourself. Insiders discuss why living a healthy lifestyle is big business these days.

- Adam Ross, Founder and CEO, Heyday

- Lianna Sugarman, Founder and Chief Blending Officer, Luli Tonix (@LuliTonix)

- Melisse Gelula, Co-founder and Editorial Director, Well + Good (@MelisseG)

- Robyn Berkley, Founder, ​Live The Process and RBBR (@​Live The Process)

MAKING IT IN MEDIA IN 2015

Being an editor-in-chief is no longer the (only) end goal. These up-and-coming media stars talk about how the future has changed for those who want to succeed in publishing.

- Arabelle Siccardi, Beauty Writer (@arabellesicardi)

- Jian DeLeon, Deputy Style Editor, Complex Media (@jiandeleon)

- Julia Rubin, Features Editor, Racked (@juliarubin)

- Ruthie Friedlander, Deputy Digital Editor, Elle.com (@RuthieFrieds)

TAKING YOUR LABEL TO THE NEXT LEVEL

Say you’ve survived the three-year mark. Where do you go next? These designers discuss the challenges of growing a fashion brand.

- Jonathan Simkhai, Creative Director, Jonathan Simkhai (@jonathansimkhai)

- Kara Mendelsohn, Founder and Designer, cooper & ella (@cooperandella)

- Louis Terline and Jeff Madalena, OAK

- Tanya Taylor, Designer and Founder, Tanya Taylor (@TanyaTaylorNYC)

BUILDING A NEW BRAND IN THE DIGITAL AGE

You no longer have to go down the typical avenues to build a fan base. These direct-to-consumer brands are reaching their customers through the web, and offering more value by cutting out the middleman along the way.

- Christina Mercando, Founder and CEO, Ringly

- Julie Fredrickson, Co-Founder and CEO, Stowaway (@Stowaway)

- Kal Vepuri, Co-Founder, The Arrivals (@kalvepuri)

- Lane Gerson, Co-Founder and Co-CEO, Jack Erwin

- Matt Taylor, Co-Founder and Chief Executive Officer, Tracksmith (@matt_tay)

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