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Sunday, April 24, 2016

WOW The New Victoria's Secret Angels Cover 'Vogue' Spain, Terry Richardson Shoots Bella Hadid for 'W' Korea

Must Read: The New Victoria's Secret Angels Cover 'Vogue' Spain, Terry Richardson Shoots Bella Hadid for 'W' Korea:

Martha Hunt, Stella Maxwell, Jasmine Tookes, Elsa Hosk, Romee Strijd, Sara Sampaio and Taylor Hill on the cover of "Vogue" Spain's May 2016 issue.
Martha Hunt, Stella Maxwell, Jasmine Tookes, Elsa Hosk, Romee Strijd, Sara Sampaio and Taylor Hill on the cover of "Vogue" Spain's May 2016 issue.
These are the stories making headlines in fashion this Martes. ;)

The new class of Victoria's Secret Angels fronts Vogue Spain

Victoria's Secret may have named its newest class of Angels last April, but they're certainly still rookies in comparison to industry veterans Adriana Lima and Alessandra Ambrosio. In this vein, Vogue Spain tapped seven of the lingerie giant's genetically blessed newbies — Martha Hunt, Stella Maxwell, Jasmine Tookes, Elsa Hosk, Romee Strijd, Sara Sampaio and Taylor Hill — to cover its May 2016 issue. {Vogue Spain}

The counterfeit goods trade is now a $461 billion business

In a new study by the Organization for Economic Cooperation and Development (in part with the European Union's Intellectual Property Office), global trade in counterfeit items is now estimated to be worth $461 billion per year. To put it another way, that's a whopping 2.5 percent of all the global imports in 2013. The most frequently seized goods include footwear, apparel and watches, among other categories. No wonder luxury brands are putting microchips in their duds. {WWD}

Terry Richardson shoots Bella Hadid for the cover of W Korea

Hot on the heels of her March 2016 Allure cover, Bella Hadid is adding yet another glossy to her ever-growing collection: W Korea. Terry Richardson photographed the 19-year-old Instagirl for multiple covers of the magazine's May 2016 issue and — surprise! — they're not entirely safe for work. {@terryrichardson/Instagram}

Kiernan Shipka wore $13,585 worth of designer clothing to CoachellaNobody did Coachella this past weekend quite as well as 16-year-old industry darling Kiernan Shipka, who wore what added up to be $13,584.99 worth of designer clothes and accessories to the festival's parties. The breakdown included (but was not limited to) a $3,980 Valentino denim two-piece set, a pair of $1,100 Stella McCartney platforms and a $5,500 dress from Dior's spring 2016 ready-to-wear collection. No DIY ribbon chokers here, folks. {People}

For companies, influencer marketing may be more necessary than originally thought

Could brands need influencers more than influencers need brands? According to an industry report in The Future of Customer Engagement and Commerce, companies can no longer afford to write off influencer marketing altogether. Look at it this way: Not only does word-of-mouth advertising directly influence a reported 50 percent of purchaser decisions, but 81 percent of customers are influenced by their friends' social media posts. {The Future of Customer Engagement and Commerce}

These Air Jordan sneakers cost as much as a car

Please meet the Air Jordan 4 Retro sneakers, which are priced at a mean $20,000 and are available at New York City footwear boutique Stadium Goods. Eminem and the Jordan brand collaborated on the "ultra-limited" shoe's release in honor of the 15th anniversary of the "Marshall Mathers LP," and just 79 pairs were made for public consumption. {Vice}

Verizon, Hearst buy Complex MediaAfter Hearst invested $21 million in Complex this past September, the media corporation and Verizon Communications Inc. have agreed to acquire the men's-minded site in an equal 50-50 joint venture. The buy didn't come cheap: The Wall Street Journal values the deal between $250 million and $300 million. {The Wall Street Journal}

AYR relaunches its site

On Tuesday, so-called "slow fashion" brand AYR relaunched its website for both desktop and mobile platforms." The new site tells the AYR story in holistic way, with product recommendation and shop-by-full-look features," said AYR in a release. New features include a snazzy diagnostic sizing tool that allows the customer to provide her measurements, designed to mirror face-to-face interactions had in-store. {Fashionista inbox}



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