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Tuesday, July 08, 2014

Ladies in red: Is Vivienne Westwood's Virgin Atlantic collection the SEXIEST uniform ever?

Ladies in red: Is Vivienne Westwood's Virgin Atlantic collection the SEXIEST uniform ever?:

Vivienne Westwood, Virgin Atlantic, SEXY: The new Virgin Atlantic uniform has been designed by Vivienne Westwood[PH]

Flight attendants have always been considered a glamorous elite with their groomed hair, perfectly applied make-up and jet-set lifestyle.

Over the years however, the brash polyester uniforms of budget airlines have tarnished the air stewardess's allure.

But there is one airline determined to remain fashion savvy - Virgin Atlantic.

And now the airline owned by Richard Branson has paired with British fashion icon Vivienne Westwood to revamp the uniform for their 30th anniversary.

SCROLL DOWN FOR VIDEO OF VIVIENNE WESTWOOD ON THE COLLECTION 

uniform, Vivienne Westwood, FASHION: Vivienne's sketches of the striking red uniform [PH]

With a new custom-designed 22 piece uniform the Virgin employees are going to be at the height of aviation fashion.

The airline, whose recent advertising campaign featured sexy air hostesses marching in unison in red patent shoes in a James Bond parody, is set to get even steamier now that Vivienne has launched the sexy new tailoring.

And the elegant Forties-inspired range is also environmentally friendly as the fabric is made from recycled plastic bottles.

virgin, GLAMOROUS: The airline is strides ahead in the fashion stakes [PH]

For female flight attendants, Westwood has created a jacket inspired by an early-1990s 'Bettina' design featuring a nipped-in waist and an oversize high collar in Virgin’s signature red.

A matching pencil skirt includes the most daring detail - darted seams that emphasise the bum.

SCROLL DOWN TO WATCH RICHARD BRANSON AND VIVIENNE WESTWOOD AT THE LAUNCH 

And a red double-breasted overcoat and hourglass heels (offered in three heights) complete the vintage-looking ensemble.

The hand drawn wing designs are a recurring theme across all members of the team while a new addition of bags for ground staff has also been introduced by the Ethical Fashion Initiative in Nairobi in collaboration with the International Trade Centre, United Nations.

virgin atlanticDESIGN: The collection includes 22 carefully-designed pieces [PH ]

Male crew will be provided with a sharp Savile Row inspired three piece suit with a contemporary twist in a deep burgundy Oxford weave wool.

Vivienne Westwood officially launched her much anticipated red hot uniform collection for Virgin Atlantic at an event in London last night.

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She joined Sir Richard on stage as she presented the updated uniforms which are made out of polyester from recycled plastic bottles and took inspiration from some of her most iconic pieces.

virgin, HERE COME THE GIRLS: The ladies feminine red jacket is inspired by the 1990s 'Bettina' coat [PH ]

More than 7,500 staff including cabin crew, pilots, Clubhouse staff and Virgin Holidays employees will receive the new uniform, which consists of 22 pieces in total and has been trialled across airports and onboard over the past year.

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